Fusemachines is an enterprise AI services, education and solutions provider on a mission to democratize AI. Headquartered in New York with operations across North and Latin America and Asia, Fusemachines brings together engineers and PhDs from around the world to help companies build innovative AI solutions. With a Nepal based head office in Kathmandu, Fusemachines offers advanced AI products such as Fuse Classroom, Fus ... e Extract. Fusemachines AI Schools run AI Microdegree and Certificate programs in physical classrooms as well as online live classes using its proprietary content and learning platform.
View Company ProfileGoogle Adwords Specialist
Job summary
-
No. of Vacancy
: 1 -
Job Type
: Full Time -
Offered Salary
: Negotiable -
Gender
: Both -
Career Level
: Senior Level -
Experience
: 2 Years -
Apply Before
: 2019-11-18 Closed
Job Description:
- Account management of our Search Engine Marketing / Cost Per Click / Pay Per Click (SEM / CPC / PPC) investments
- Maintenance and track of keyword bidding, budget caps, quality score, impression share, conversion, CPC, CPM, CTR, and other AdWords metrics
- Participate in strategy, planning, designing, buying, and executing digital media campaigns on Google AdWords
- Provide suggestions for copywriting and graphical ad templates for PPC Ads
- Administration of Display network placement lists on AdWords
- Administration of web analytics dashboards along with monitoring of key reporting tools and their reports
- Take control of keywords, day parting, text ads, deep page linking, budget and device allocation, tracking techniques, and automated reports.
- Track and report daily sales metrics and summarize into weekly dashboards.
- Create, edit, and audit Ad Copies in AdWords
- Enhance Brand Content, Sponsored Ads, and other Digital Marketing
- Understand marketplace to determine opportunities to enhance sales and profitability
- Strong ability to plan, forecast, and secure business
- Strong ability to analyze and interpret data and make decisions based on the results
Required Knowledge, Skills, and Abilities:
- Must have a Google AdWords Certification
- Google Analytics Certification Preferred
- Bing Certification Preferred
- 2 years of previous experience
- Experience with Search engine optimization (SEO) and Pay-per-click (PPC)
- Experience with AdWords Editor
- Experience with True view Video ad formats and video networks
- Experience with Text Ads, Ad Extensions & Location Extensions
- Experience with Cross channel bidding software
- Experience with Microsoft products including Microsoft Excel and Word
- Knowledge of digital marketing best practices & strategies including local search, review marketing, social media, web content and paid advertising
- Knowledge of Google Analytics and other analytics & reporting tools for site/campaign analysis
Education + Experience:
Should have Bachelor Degree
Apply Instruction:
Interested candidates must send Curriculum Vitae with an Application Letter to hr@fusemachines.com