Analogue Inc

Analogue 51 is an IT firm which is a company under PG and Sons, designed for future excellence where we provide paramount services pertaining to the field. Analogue 51 is the only company that will be fully based on pure IT and computer applications.

Contact Info

Digital Marketing Specialist

Online Marketing/Advertising

Apply Before : 2020-03-27 (Closed)

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Job summary

  • No. of Vacancy
  • Job Type
    Full Time
  • Offered Salary
  • Gender
  • Career Level
    Senior Level
  • Industry
    Software Companies
  • Experience
    2 Years
  • Location
  • Apply Before
  • Skills
    Digital Marketing
    Customer Service
    Client Relations
    Google Analytics
    Social Media Marketing

Job Description:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our and clients social media presence
  • Create content for promotional materials pertaining to marketing and Search Engine Optimization (SEO) related activities
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Manage, create and publish original, high-quality content.
  • Create online banner adverts and oversee pay per click (PPC) ad management.
  • Design and develop banners and brochures for online and offline campaigns.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Deliver recommendations to improve client’s site rankings and traffic and/or other measurable results, based on agreed KPIs/ business objectives for the project. 
  • Responsible for R&D and reaching potential clients with liaison with Business Development team.
  • Continuously recommend ideas/tactics and formulate campaign optimization plans

Required Knowledge, Skills, and Abilities

  • Demonstrable experience leading and managing SEO/SEM, email marketing, social media marketing.
  • Having the skill set of content writing will be preferred
  • Excellent client-facing skills
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement


  • Working Hours:  9:30 am – 5:30 pm (6 working days in a week)
  • Requirement: Immediate 

Education + Experience

  • Masters degree in either marketing, IT or digital
  • Proven working 2 plus years’ experience in digital marketing


  • Competitive Remuneration
  • Timely Appraisal and Pay Upgradation
  • Festival Allowance
  • Technical and Soft Skills Trainings
  • Retreat Programs

Apply Instruction

Candidates who meet the above-specified requirements are encouraged to send their CV’s with a covering letter at

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