Covered by SAGE is a US based tech-insurance brokerage that significantly lowers the financial, operational and technical burden of building, managing and retaining an insurance book of business. Covered by SAGE was founded by Rashik Adhikari while at Harvard Business School alongside Doug Rowe, a former investment banker at Oppenheimer & Co. And an e-commerce entrepreneur. In Apr 2020, SAGE closed a $6 million seed ... round, led by NFX with participation from the Founders of Tinder, Acorns and Thumbtack. SAGE’s product platform empowers insurance agents by providing them with a refined marketplace to win more business. Our marketing and product development hub operate from our office in Nepal and we mostly operating online.
View Company ProfileDigital Marketing Manager
Job summary
-
No. of Vacancy
: 1 -
Job Type
: Full Time -
Offered Salary
: Negotiable -
Gender
: Both -
Career Level
: Top Level -
Experience
: 10 Years -
Apply Before
: 2021-10-06 Closed -
Skills
:CommunicationsManagementNegotiationOrganizational SkillsSocial Media MarketingSEOTeamwork
Job Description:
What we do:
Covered by Sage is a technology-driven insurance brokerage that combines cutting-edge tech and modern consumerism with old-fashioned human-touch. By providing consumer-facing technology, modern branding, and best-in-class support and service, Covered by Sage empowers its agents to grow their book faster, service their customers better, and retain their books longer. We are backed by VCs such as NFX & Tectonic Capital and the founders of Acorns, Thumbtack, Betterment, Tinder, Udemy. We are reinventing insurance distribution, one agent, at a time.
Digital Marketing Manager Job Description:
Covered by SAGE is looking for an experienced Digital Marketing Manager to join a rapidly growing agency.
How you will contribute:
- Manage and evolve an ecosystem of web assets (e.g., corporate website, product/services microsites, social media platforms, blogs, online advertising, etc.) that drive measurable sales pipeline activity across the US. On an ongoing basis, evaluate and optimize spend and channel mix.
- Design, implement and optimize web landing pages, emails, and other web assets to support marketing campaigns in target markets.
- Plan and execute search engine optimization (SEO) efforts, track the progress of results, optimize existing capabilities and develop new opportunities for driving search traffic
- Manage prospect-to-lead process through the seamless integration of marketing ecosystem and other departments (sales, business development, and more)
- Monitor effective benchmarks for measuring the impact of web and digital campaigns/programs. Analyze, review, and report on the effectiveness of digital campaigns to optimize results, using the appropriate KPIs (e.g., conversion rates, cost per qualified opportunity, etc.)
- Maintain and apply working knowledge of the latest web marketing trends, technologies, and practices.
- Recommend and drive implementation and adoption of new approaches and systems, where appropriate
- Apply well-honed analytical skills to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Implement and measure digital marketing programs
- Manage multiple teams geared for SEO, content creation, social media management, conversion optimization, and more.
- Execute lead generation campaigns through Google My Business and other local SEO tools
- Control budget & evaluate ROI
- Evaluate and optimize the end-to-end Sales Funnel
What we expect:
- Communication/presentation skills
- Organization and multi-tasking
- Team management and co-ordination
- Negotiation
- Self-motivated, proactive
- Experience In running big budget campaigns
- Experience in running successful email marketing campaign (cold outreach and permission based)
- Experience in Affiliate Marketing
- Experience in CRM (Preferably Zoho)
- Experience in Online Reputation Management
- Experience in Website Analytics & Marketing Attribution
- Experience in Media Buying
- Experience in Social Media Outreach
Education + Experience:
- Minimum 10 years of experience in digital marketing with preferably a top tier financial institution
Apply Instruction:
Interested candidates fulfilling the mentioned criteria are encouraged to Apply using the Easy Apply Button below. Registered candidates may also apply using Apply Now Button.